Advantages of online shopping
Due to rapid growth of technology, business organizations have switched over from the traditional method of selling goods to electronic method of selling goods. Business organizations use internet as a main vehicle to conduct commercial transactions.
Online stores do not have space constraints and a wide variety of products can be displayed on websites. It helps the analytical buyers to purchase a product after a good search.
1. Convenience of online shopping
Customers can purchase items from the comfort of their own homes or work place. Shopping is made easier and convenient for the customer through internet. It is also easy to cancel the transactions.
The following table depicts the factors which motivate the online shoppers to buy products online.
Top 6 reasons given by shoppers in buying through internet
- Saves time and efforts.
- Convenience of Shopping at home.
- Wide variety / range of products are available.
- Good discounts / lower prices.
- Get detailed information of the product.
- We can compare various models / brands.